All Makeup

GXVE formulas are bold & expressive with richly-pigmented, stay-true bold color payoff that won't fade. They're also clean, 100% vegan & cruelty-free, formulated without parabens, phthalates, sulfates, or synthetic fragrances.

GXVE is bold clean color. Designed sustainably.

We believe clean makeup doesn't have to be minimal.

Our formulas are bold & expressive with richly-pigmented, stay-true color payoff that won't fade. They're also clean, 100% vegan & cruelty -free, formulated without parabens, phthalates, sulfates, or synthetic fragrances.

Clean

Bold

VEGAN

CRUELTY FREE makeup

CRUELTY FREE