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A waterproof eyeliner gel pencil with bold, high-impact pigment. The creamy formula glides on smoothly & blends out seamlessly for even, controlled application and high-performance color. Allows for some play time before it dries down to 24-hour wear that won’t budge. Like all GXVE products, this eye liner is vegan, cruelty-free, and formulated clean.

Line It Up featured image

A clean, creamy gel eyeliner pencil with ultra-pigmented color payoff and 24-hour long-wear.

Line It Up PDP

LINE IT UP

shade

Spiderwebs

Bathwater

Hopscotch

Greener Pastures

Blacktop

Actin' Shady

Sapphire Skies

Settle Brown

Violet Timing

Thunderbolt

Spider Webs Swatch 2.0

Line It Up - Spiderwebs

Bathwater Swatch 2.0

Line It Up - Bathwater

HOPSCOTCH SWATCH

Line It Up - HOPSCOTCH

Greener Pastures Swatch

Line It Up - GREENER PASTURES

BLACKTOP SHADE

Line It Up - BLACKTOP

Actin' Shady Swatch

Line It Up - ACTIN' SHADY

SAPPHIRE SKIES SWATCH

Line It Up - SAPPHIRE SKIES

settle brown swatch

Line It Up - SETTLE BROWN

VIOLET TIMING SWATCH

Line It Up - VIOLET TIMING

THUNDERBOLT SWATCH

Line It Up - THUNDERBOLT

GXVE custom artwork designed & printed in white on a pullover hoodie in Gwen’s signature GXVE ‘red.’ Made of 50% cotton and 50% polyester. Front: GXVE logoBack: “GXVING Hands” designSleeve: Me. You. Yours. Design Note: this item is limited edition, final sale and non-refundable.

GXVE Red Hoodie featured image

GXVE Red Hoodie PDP

Gxve Hoodie Featured Image

Gxve Hoodie Back

GXVE Hoodie Close Up

GXVE Hoodie and Sweats Set

Gxve Hoodie on Model

GXVE RED HOODIE

Size

GXVE Red Hoodie - S

GXVE Red Hoodie - M

GXVE Red Hoodie - L

GXVE Red Hoodie - XL

GXVE Red Hoodie - 2X

Bubble Pop Electric is a high-performance lip gloss with a rich, ultra-smooth formula containing spherical powders for even application and superior wet, glass-like shine. The creamy, cushiony texture melts into lips, wrapping them in comfortable, luminous color that won’t move or bleed.

Bubble Pop Electric is a high-performance lip gloss with a rich, ultra-smooth formula containing spherical powders for even application and superior wet, glass-like shine. The creamy, cushiony texture melts into lips, wrapping them in comfortable, non-sticky luminous color that won’t move or bleed.

Bubble Pop Electric featured image

A creamy, high-shine lip gloss with buildable color and a multidimensional, mirror-like finish for the illusion of a fuller, plumper pout.

Bubble Pop Electric PDP

BUBBLE POP ELECTRIC

Shade

Sweet Tooth

Dolled Up

Candy

All My Love

Electric Pansy

color for Bubble Pop Electric - Sweet Tooth

Bubble Pop Electric - Sweet Tooth swatch

Bubble Pop Electric - Sweet Tooth

color for Bubble Pop Electric - Dolled Up

Bubble Pop Electric - Dolled Up swatch

Bubble Pop Electric - Dolled Up

Bubble Pop Electric - Candy swatch

Bubble Pop Electric - Candy

color for Bubble Pop Electric - All My Love

Bubble Pop Electric - All My Love swatch

Bubble Pop Electric - All My Love

color for Bubble Pop Electric - Electric Pansy

Bubble Pop Electric - Electric Pansy swatch

Bubble Pop Electric - Electric Pansy

Created to maximize every single lash, the precision brush grabs & separates lashes at the root adding length, lift, & definition without the clumps. The ultra-lightweight, vegan formula keeps lashes lifted and touchably soft while deep black clean pigments stay put on lashes- no flaking or smudging
In a consumer study with 34 people immediately after 1 application:​

97% saw lengthened and lifted lashes ​
97% saw thicker lashes​
97% saw root-to-tip curl

Can't Stop Staring Product Shot

An ultra-black clean mascara that lengthens, lifts, and separates from root to tip for thicker, longer, natural-looking lashes.

Can't Stop Staring PDP

Created to maximize every single lash, the precision brush grabs & separates lashes at the root adding length, lift, & definition without the clumps. The ultra-lightweight, vegan formula keeps lashes lifted and touchably soft while deep black clean pigments stay put on lashes- no flaking or smudging. In a consumer study with 34 people immediately after 1 application:​ 97% saw lengthened and lifted lashes ​ 97% saw thicker lashes​ 97% saw root-to-tip curl

CAN'T STOP STARING

Intense Black

Intense Black Color Swatch

Intense Black (Can't Stop Staring Mascara)

A buildable, cream-to-powder eyeshadow with built-in eye primer technology for crease-proof, smudge-proof, fade-resistant color and 24-hour wear. 

TOPKNOT PACK SHOT

A buildable, cream-to-powder eyeshadow with built-in eye primer technology for crease-proof, smudge-proof, fade-resistant color and 24-hour wear.

Paint It Up PDP

GXVE PAINT IT UP GWEN VIDEO

PAINT IT UP

GXVE DTC PAINT IT UP BOUNCING SHOES PACKSHOT

Bouncing Shoes

1998

Dip Dye

Midriff

Pogo

Ska Vibes

Topknot

bouncing shoes shade swatch

Paint it up - BOUNCING SHOES

1998 SHADE SWATCH

Paint it up  - 1998

dip dye

Paint it up - DIP DYE

midriff shade

Paint it up - MIDRIFF

pogo shade

Paint it up - POGO

SKA VIBES SWATCH

Paint it up - SKA VIBES

TOP KNOT SWATCH

Paint it up - TOPKNOT

Toastin' Pack

A blendable cream contour and talc-free powder bronzer duo that instantly sculpts, lifts, and adds natural warmth to all skin tones.	

PICK IT UP PDP

A blendable cream contour and powder bronzer duo that instantly sculpts, lifts, and adds natural warmth to all skin tones.

PICK IT UP

Heatin' Up

Toastin'

Smokin'

Super Hot

Heat Wave

Heatin Up Swatch

Pick It Up (Heatin' Up)

Toastin Swatch

Pick It Up (Toastin')

Smokin Texture

Pick It Up (Smokin')

Super Hot Swatch

Pick It Up (Super Hot)

HEAT WAVE SWATCH

Pick It Up (Heat Wave) 

A gradient of shimmering, creamy powders ranging from subtle satin to show-stopping holographic creates a universally flattering glow. The silky-smooth formula melts into skin, diffusing light for a lit-from-within, radiant highlight. Multidimensional pigments can be worn on the face, body, or eyes.

Platinum Cowgirl Packshot

A weightless, creamy talc-free highlighter that blends in seamlessly for a filtered, multidimensional glow that lasts.	

CHECK MY GLOW

PLATINUM COWGIRL

HOMEGROWN GLOW

KARAT COUNTRY

PlatinumCowgirl Swatch

Check My Glow (Platinum Cowgirl)

HOMEGROWN TEXTURE

Check My Glow (Homegrown Glow)

KaratCountry Swatch

Check My Glow (Karat Country)

Black GXVE Hoodie Sweatshirt

GXVE custom artwork designed & printed in white on a pullover hoodie in Gwen’s signature ‘black.’ 

GXVE HOODIE BLACK

GXVE HOODIE GWEN

GXVE custom artwork designed & printed in white on a pullover hoodie in Gwen’s signature ‘black.’

size

Small

Medium

Large

Extra Large

Extra Extra Large

Extra Extra Extra Large

Signature Black Sweatshirt close up

GXVE HOODIE BLACK MEDIUM

GXVE HOODIE BLACK LARGE

GXVE HOODIE BLACK XL

GXVE HOODIE BLACK XXL

GXVE HOODIE BLACK XXXL

GXVE HOODIE BLACK SMALL

Packshot ExGirlfriend grey

A duo of amped up, talc-free blushes in silky satin and vibrant radiant finishes that can be worn alone or layered to give your cheeks a fresh burst of color.

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All Products

Line It Up

24HR Waterproof Gel Liner

Can't Stop Staring

Lengthening Mascara

Bubble Pop Electric

High-Shine Lip Gloss

PAINT IT UP

24HR Cream Eyeshadow

GXVE HOODIE BLACK

SIGNATURE BLACK SWEATSHIRT WITH CHECKERED SLEEVES

GXVE Red Hoodie

GXVE custom artwork designed & printed in white on a pullover hoodie in Gwen’s signature GXVE ‘red.’

FEELIN' CHEEKY

Clean Amplifying Blush Duo

Spark The Fire

Clean plumping lip balm

PICK IT UP

Contour & Bronzer Duo

CHECK MY GLOW

Illuminating Highlighter